Recently, Leo Burnett in Guangzhou, China, has become one of the most influential children's wear brands in China - Guangzhou Lyrics Clothing Co., Ltd. designated advertising agency. Provision of market research, brand planning and management services for Lisong Apparel, formulating a long-term, overall promotional plan to help its business grow further. Guangzhou City Fruit Clothing Co., Ltd. is China's children's wear industry's leading enterprises. After 19 years of development, the company already has strong R & D and manufacturing capabilities and has set up more than 600 chain stores in large and medium-sized cities in China. The fruit brand is exported to Russia, Italy, Eastern Europe and Arab countries. With a population of more than 1.3 billion, China has an annual population of nearly 20 million. It is estimated that the market value of China's children's clothing will exceed 100 billion yuan. Although the current financial crisis has swept the world, thanks to the long-term sustained economic growth in China and the national policy of adopting prenatal and postnatal care, the standard of living of the Chinese people is increasing day by day. The Chinese children's clothing market is still booming. But in this huge market so far no one children's clothing brand or company occupy the leading position in the market. Li fruit apparel insight into the market prospects, decided to choose international advertising company - Leo Burnett as partners, to force the brand to create apparel, establish its leadership in the domestic and international markets. Lin Wei-jian, founder and general manager of Qirong apparel, said: "We must prepare ourselves better than our competitors and be more scientific and international in our brand operations. Given the tremendous potential of China's children's wear market, People's eyes may not be able to ensure that companies continue to grow in the market through strategic and international brand operation, the establishment of the company continued development model, will help force the leading apparel apparel. Select and Leo Burnett such a Well-known international advertising company, combined with the advantages and disadvantages, will inevitably become the fruit of great success in the future a new milestone. "Guangzhou Leo Burnett Advertising Co., Ltd. General Manager He Xianzeng said:" With Leo Burnett on women Consumer market and deepen our understanding of mothers and children. We are confident that we can provide valuable strategic planning and effective ideas for the apparel industry and help to create a leading brand in the industry. "
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