Youngor Zhengzhou brand flagship store opened in fashion at 72 East Taikang Road, Zhengzhou City. Youngor Zhengzhou brand flagship store is located in the prosperous business district of Zhengzhou, with a business area of ​​nearly 1,000 square meters. Youngor's four brands, YOUNGOR, MAYOR, HSM and HANP (Han Ma Shijia), are strong.
In addition to the display innovations of various fashion styles, Youngor also insists on combining fashion culture with regional characteristics. This opening event focused on the element of martial arts, not only the martial arts performances, but also the martial arts performances of the tigers and the wind, and the 2006 "Wulin Wind" champion Wang Hongxiang came to the event to experience the latest products from Youngor. As a supporter of the Youngor brand, Wang Hongxiang also shared his story with this Chinese men's leading brand.
In this year's brand of Youngor Zhengzhou brand flagship store, the main brand YOUNGOR brand is mainly business-oriented, highlighting the functional and formal image; the high-end brand MAYOR aims to build a tailor-made brand in China, with service and administrative leaders as the service target. The aim is to interpret and enhance the charm and connotation of the administrative leaders, and the connotation is low-key and luxurious; the HANP Hanma family emphasizes health and environmental protection, and the fresh and elegant is derived from Tiancheng. Each piece has been carefully designed and produced to remove the hustle and bustle and return to the simplicity. Make full use of the characteristics of hemp, emphasizing the comfort of wearing and the rationality of the structure; the HartSchaffner Marx with nearly 130 years of history is the American mid-to-high-end business and leisure brand introduced by Youngor Group. It originated from Chicago and has accumulated over the centuries to inherit the American style. The business and leisure style, both calm and free, help men to freely shuttle between work and life, showing the cultivation and experience in different occasions.
While the multi-brand strategy is steadily advancing, Youngor has put forward the “New Four Thousand†strategy in the new market environment. In the next five years, Youngor will have 1,000 stores with annual sales of more than 10 million yuan and 1000 stores nationwide. Members who spend more than 1,000 yuan per year. In the past few years, Youngor has worked hard for this ideal in many large and medium-sized cities in China such as Ningbo, Hangzhou, Shanghai, Wuxi and Qingdao. This is also the specific performance of Youngor's brand dream.
Founded in 1979, Youngor has been deeply cultivating the domestic garment industry for 37 years, forming a complete industrial chain from upstream cotton spinning raw materials, midstream textile and garment processing to downstream garment sales. Since 2013, Li Rucheng, the chairman of the group, has proposed the “Thousand-store strategy†to create 1,000 stores in the central city “Youngor Houseâ€. The store has a business area of ​​more than 1,000 square meters and sells the stores of these stores. The amount has been raised to more than 10 million yuan, forming a large-scale urban supply center integrating corporate image, sales, product display and logistics distribution functions.
After proposing the “Thousand Store Strategyâ€, Li Rucheng immediately led the company to launch a high-end tailor-made service. A number of high-end customers have been expanded in various places, with sales reaching tens of millions of yuan.
The introduction of tailor-made services has enabled Youngor to gain further influence among the domestic political and business managers. It also enabled the five top fabric suppliers to see Youngor's market influence and expansion strength. At the same time, Youngor, the chairman of Youngor Group, became the tailor-made suit to propose the market positioning “manager's new equipment†and also the top five fabric suppliers. Fresh and refreshing, I saw the possibility of opening up the top domestic ready-to-wear garments through Youngor.
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