A/W2018 Shenzhen Fashion Week Brand - Kopenhagen Fur

Combined by a single fur multi-category

In the future, we will mix and match multiple fabrics, multi-elements, and multiple materials.

Fur is defined as different styles, concepts and brands.

This will be the latest trend in fur fashion.

Fashion profile

Brand Name:Kopenhagen Fur

Established: 1930

Tonality Overview: Kopenhagen Fur and its Creative R&D Center collaborate with nearly 100 designers and fashion brands in the world each year. It has more than 3,000 kinds of advanced technology samples and styles; in the development of China for the past 20 years, independent designers and design institutes Cross-border integration of schools and the various branches of the fashion industry; creation and sponsorship of fur school studios such as Tsinghua University and the China Academy of Art; perennial support and sponsorships Guo Pei, Yan Gang, Zou You, Xie Feng, Fan Ran, etc. Chinese native designer.

In A/W2018 Shenzhen Fashion Week, Kopenhagen Fur invited domestic well-known fur brands such as Fari Bianca, Mario Goran, and Moussa to jointly present this fur show through different styles of products. With the accumulation of contemporary consumer experience and the increasing openness of the horizon, fur has begun to transform from “full fur” to “light fur”, which not only enables fur to have a higher appearance rate in different seasons but also splicing with different materials. Design gives fur more space.

Q&A conversation

SZFW: What is the theme of this autumn and winter release and what are the highlights worth looking forward to?

KopenhagenFur: The theme is “New Fur Movement”. Starting from 2018, we are initiating and leading a new trend in the fur industry. Its core focuses mainly on two aspects: multi-fabric mix and unbleached fur. application. Among the new products on display, there are not only leeches, but also other new products designed and developed by Svarka, Fox, Seals and other raw materials. In each individual product, we have applied more natural colors and have not been dyed. The raw materials, through the design and craft of this nature gift in the best way to bring everyone.

SZFW: Nature's Gift? This argument is controversial.

KopenhagenFur: From the standpoint of environmental protection and animal welfare, the industry standards for the fur industry, especially otter farming, are very high. We have established a personalized breeding program to ensure traceability systems for animal breeding, including European famous universities. Jointly carrying out academic research on animal welfare, etc., has been constantly raising the standards of the entire industry. In fact, natural fur is an environmentally-friendly, degradable material. Natural fur is derived from nature and can be preserved for decades. However, those chemical fiber fabrics or artificial fur made from petroleum materials will soon be eliminated and abandoned. Landfill. At the same time, from the performance of the recent major fashion week, fur with strong plasticity is still an ideal material choice for fashion brands and many designers. There is controversy for development, and more people will be attracted to this industry. In fact, we are very willing to let the public know about Kopenhagen Fur's efforts in animal welfare and sustainable development, and we also hope that the fashion industry and industry media Can speak more for fur.

SZFW: How to balance the relationship between "fashion" and "sustainable development"?

KopenhagenFur: Over the years, we have been focusing on design innovations to deliver natural materials to consumers in a form more suitable for the needs of diverse life. Different from some "fast fashion" brand management methods, we pay more attention to the inheritance of ingenuity and technology. We use cutting-edge technology to create products with excellent quality and meet contemporary aesthetics. This is our best interpretation of sustainable development.

Now, the cold function of fur has weakened.

A/W2018 Shenzhen Fashion Week,

And look at Kopenhagen Fur to bring us

What are the emerging options for fur?

Show information

2018.03.17 11:00 A show field

Sporty Functional Clothings

Kids Running Clothes,Sporty Functional Clothings,Waterproof Cycling Jacket,Functional Clothings

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