La Chapelle's new men's Vougeek & Pote cabinets settled in Yidong Department Store

brand introduction

Vougeek (VG for short) is a combination of “vogue” and “Geek” in English, which means the spirit of fashion, concentration, and innovation.

Vougeek men's wear is aimed at men who respect freedom and pursue quality.

Likes to pursue a comfortable and natural lifestyle

Optimistic and active state of God.

There is a certain love for casual style,

Deduction of a new leisure style

"In the spirit of freedom of clothing, perfect details, the pursuit of taste" advocated for the soul.

Committed to the selection of comfortable natural fabrics,

Mainly cotton. Fine texture, good air permeability.

Vougeek insists on creating an "exquisite, stylish and modern" style.

Committed to the pursuit of high quality life, passionate about fashion culture,

Self-disciplined urban male image.

Vougeek pays attention to proportion and cutting, with excellent fabric quality,

Exquisite details, unique cutting techniques,

Incorporate a diverse international style and create an exquisite, high-grade lifestyle.

Brand story

There are so many people around us,

They have already taken off their youthfulness in their early years.

They are in a period of rising careers, family formation, and personal accumulation periods...

They laugh, cry, and forge ahead. They are true friends and bring infinite positive energy to each other.

And we are willing to give them the time to “move” and “people” and share the memories of “play” and “beauty”.

Maybe it is a look, maybe a touch of the sea, maybe a piece of chocolate, maybe an unknown universe...

We are "POTE", we are your partners, friends, brothers, we are a group of "playing" admirers.

Brand interpretation

"POTE": From French, means: partners, friends, brothers.

"POTE": It will be a perfect synonym for "energy", "mix and match", "comfort" and "affinity".